Something I find interesting about my job, and really any job in marketing or where you have to plan far ahead, is that I am designing for events in December. It’s May and I’m sitting behind my desk trying to brand Snow Fun Blood Drives. What’s ironic is that the weather has been moody each time I’ve worked on this project. The weather wants to be sympathetic.
These are the options I am sending to the client. A decent variety. This client is particularly difficult and I am providing so many options to hopefully satiate their need for ownership. Which they should feel. It makes sense. So hopefully they are satisfied with at least one of these options.
It’s interesting that this morning I deleted Option 4 and then decided to throw it back in just because. And every person on my team really like it. Made it to the final round. Interesting how that works. I may have just deleted it because it was the first one I designed. Who knows. I actually presented 17 options to my team and they narrowed them down to 6. Kind of sucked that my art director thought I grabbed images from the Internet to make up the last two options. She suggested I illustrate them all, which is what I did. I put a lot of time into drawing those images, scanning them, and then penning them in Illustrator. They are all original vectors. Can’t always satisfy everyone though. She only slightly contributes to my misanthropy.
At any rate, I’m super glad to have had so much time to work on this, and even though I just planted my garden I think head Snow Fun graphics turned out pretty damn good. I’m excited to hear what the clients think! Wish me luck!
I posted previously on usable art. That my man and I were trying to turn out personal art into usable, everyday items. I may still be our number one customer, mainly because it takes time to get products published let alone marketing them. It’s all a process, but we are taking the first step and that’s still exciting. And I have to say, I love being surrounded by our wonderful art.
My wall calendar. A brilliant splash of color on my otherwise dull grey cubicle wall.
My coffee/tea mug keeping me awake.
A print reminding me that there is life outside this cubey.
And my water bottle keeping me hydrated.
Such amazing art on things I use everyday. It really is genius and I hope more people will support these products. Support local artists, and the amazing talent that exists in side.
Please check out our Minaxus site. We aren’t nearly done uploading products. But hopefully you’ll see something you like. And if you let us know, we can change the colors or whatever you need to be happy.
By day, I’m a graphic designer. And that is an applicable use of art these days. I design programs, invitations, email marketing, direct marketing, all sorts of stuff that is used. It’s not something that is hung up and looked at. Which also means it has an expiration date and is quite transient. I’m okay with that actually. But at night, I try to paint, and my SO is an AMAZING artist. You can visit his site here. Together, we are trying to work ourselves into the artistic community. But it’s so hard for us. In so many ways and in just as many ways I have no idea why. One of the things we are starting to do, is create products on our Zazzle site. Again, driving traffic to this site and getting people to buy is super hard and we still haven’t figured out how to be successful with it. But it’s such an amazing concept that allows our fine arts, to become useable products. We’ve created a few products and have tons more to create. And although I may be our biggest customer (I have our calendar, cards, a coffee mug, iPhone case and just ordered a water bottle), I have high hopes that people will latch on to this idea of art. Perhaps it is the 21st century idea of art. The idea that art doesn’t need to just hang on your wall, but can grace your water bottle as well. Yes, water bottles always have had designs on them. But they aren’t from a local artist who has a day job and stays up all night drawing/painting/etc. That’s what’s beautiful. It’s not a mass produced design, but one that maybe only you will own. So. Brilliant. I hope you will visit our store, and check back often as we will constantly be creating more products. Maybe something will jump out at you and you’ll fall in love with our art.
Hmmm…today I received some feedback and I love positivity around my work, but sometimes the choice of adjectives is severely lacking. Yes, I am female. Yes, I am sometimes trendy. But come on, does being female really warrant the adjectives of “cute” “pretty” and “adorable” to be applied to my designs. Yes yes yes, I realize I shouldn’t be complaining since it is positive feedback and that can be hard to come by around here. And yes, the paper itself is pretty; pearlescent paper is. But I get these adjectives for EVERY design I do. Am I really a pretty designer? Is my work really deserving of these “kitten-describing” adjectives? Or is it because I am a female? I would just like, at some point in time, to have a different adjective. I have heard these same adjectives since I was in college and nearly half of a decade later I would like to hear something different. That may require a different approach to my design work, different material, different content. But it is a goal of mine for 2012 to have my designs require a different adjective to be applied to them. The current adjectives seem so superficial and I can do better. At least I hope I can. If not, I will have to bow down to the adjectives and just accept that is the kind of designer I am. A pretty one.
But what makes a pretty design? I feel like my designs have varied quite a bit but I still get the same responses. Here is a list of things I think contribute to me being a “pretty” designer:
Color choices. I guess this one could be obvious, though I was told my black, white and red design was pretty. Some color combinations are just pretty.
Content.I work for a non-profit company that revolves around blood/blood product transfusions and saving lives. While we could definitely go to the dark, dramatic and intense side of this (and I always want to), the boss-people tend to shy away from that and always want to make the content soft. They go for the heart-tug and as a result my designs reflect that.
Images. While similar to content, the images we choose can be pretty as well. See the content section for why my images may be considered “pretty”.
Paper or background.I love paper for this reason. It really can make a design come to life. The paper I chose for my most recent event program was a gold pearlescent for the cover and a champagne pearlescent for the text. Though flooded with color, this really makes the whole program shimmer a bit. It is definitely pretty and I am okay with this adjective here. (I’m still struggling with adorable though). The program is all about light and depicts candles, lamps, lanterns and the such and to have it shimmer really brings the vibrancy to life. On the web, a background color or texture can act in a similar way.
What else makes a design pretty? Are you a pretty designer? Am I the only one who seems annoyed and plagued to forever receive these types of adjectives? What are the adjectives commonly applied to your designs?
I just read an article over on The Art of Non-Conformity about having something to say. Chris Guillebeau mainly talks about writing, but it applies to art as well. What is your art saying? What is my art saying? Do I even have something to say? And something quality at that?
I think this concept is why I struggle with art. I always want to express myself, to use my emotional content and portray it on canvas. To use art for catharsis. But it never seems to work out. Or at least the quality is rarely there. It’s almost like my emotions are so wild that I can’t seem to put the details into it. Or maybe emotions just are ugly.
Woman releasing anger
Energy - protecting oneself
Love and Death flourish
They all seem so out of control and I’m not sure that they portray my emotional intent as deeply as I want them to. Perhaps they are just so amateur and if I could just get better, than I would be able to exhibit emotions a bit more purely and intensely. Can you tell what it is I am trying to say? Do you feel the anger? The love? The Passion? I doubt it. But I feel with these paintings I had something I wanted to say…I’m just not that articulate I suppose. My default paintings are flowers. I feel like I have nothing to say when I paint flowers and that they are just kind of there and typical. Even my Ganesha is that way.
Purple flower on Green
Ganesha
So yes, starting with something to say is a perfect start. And knowing that clearly is good too. I usually don’t have anything to say when I am playing around with my graphic design. I’m just trying to go for something “cool” and it rarely works out. So that is an amazing thought and one I appreciate and agree with. And then the next step is knowing how to say it and being articulate…that is a struggle. What do I have to say, and how do I say it in a way that is as intense as I want it to be?
Every human being must navigate between the inner life and the outside world, just as the artist must navigate between Poetry and Craft…
We are all artists, in our own ways. We have the same struggles, the same drives…sometimes, it seems, and I could be wrong here, that artists just feel it more. Want to express it more and try to help the world via their own personal expressions of that navigation between their inner selves and their outer selves.
And for some artists, the torment is romantic.
And for some artists, the torment is romantic.
It’s an element that denotes life allowing us to scream out, I AM ALIVE! To get caught up in the mundane necessities of life is to deny an entire human responsibility. Not every one can answer this call. And that’s fine. Each of us is on our own journey and each of us on our own path. I have a path of pain, of extreme human emotion-sometimes mine, sometimes not-that cries out for expression. It dwells so deep within that it hurts. Deep in my Manipura, my personal power and how I relate to the world. It is excruciating and sublime simultaneously. Beautiful and ugly. The polarity I feel towards art, and this deep-seated feeling of needing to express, scares and excites me.
It is a visceral experience that foments existential unrest at times.
Each day is an opportunity for art. Each day a time to succeed or fail. To sit with art, to live with art, to express in art, is a curse and a gift. One that encourages you to explore your soul, you inner deep being, and somehow connect that to the world. the challenge, to not get lost in your soul universe and to remember that there exists an external community to connect with. To be a hermit, is all to easy.
2011 was an interesting year. I made a lot of progress in art, mainly in setting it up on Etsy and Zazzle.. I even sold three paintings. That was encouraging.
So it’s amazing that here I am in 2012 feeling like nothing happened in 2011 and that so much more needs to be done. How many of you feel that way? Need to be more consistent in blogging, in joining etsy teams and forums, in uploading products to Zazzle, in gathering a following, in determining relevant content, updating my website…oh, and let’s not forget about doing art and growing as an artist.
I must say though, that as I look back on previous projects I have worked on, I do feel like I have made enormous strides in my art. What I once thought was amazing is now questionable, and what I am doing now seems superb!
An inside page to another program. This will be printed on pearlescent paper to give it a wonderful shine.
It just never feels like enough though, does it? Always should be doing more, putting more time into things, life, art…It’s utterly exhausting so that by the time I am sitting down to do some art, I have no energy or brain power to do it. Everybody has to be in a similar situation though. So how do you do it? How do you maintain your life and still have the energy, will and brain power to improve yourself and your art. Create art. Explore your soul. Write music. How do you find the balance in your life, to live a life, and achieve all of your goals?
“You are responsible for the talent that has been entrusted to you. Go work with it.”
I just read this quote on Facebook. It’s an interesting thought…destiny of sorts. That are souls yearnings, and our natural talents are given to us so we can share them and make an impact on the world in a specific way.
I often wonder if art is a natural talent or an idea that I want to place myself into…an image, I want to become. I have this idea of who I want to be and it’s quotes like this that make me wonder if I am ignoring what I “should” be doing, or if I am trying to achieve just that. I mean, where does the image, and the drive to become that image, come from if it’s not an innate need. Or is the fear I feel telling me that I am indeed not good enough to achieve this image, that the talent isn’t entrusted to me? All the training in the world is not a substitute for natural talent. Do I have enough natural talent to do what it takes? Can I succeed?
There are people who believe in me and believe I am talented. Maybe, in this current state of confusion, I should just trust in them. Haha, I was just reminded of this song:
Natural talent eh? I just want to be an artist. To explain my emotions and thoughts visually. And yet I have this huge wall that keeps me from doing it, and thus making me question myself. I have no artistic style, no idea how to transform my emotions on canvas. I mean, I am a graphic designer by day and that’s all well and cool since I am designing for someone else. It’s not me. I don’t know how to put me on a canvas. I want to put my fear on the canvas and yet am paralyzed and have no idea how to do it. It feels pathetic. I’ve even gone so far as to ask ‘K’ to draw something on a canvas that I can then add paint on. Super lame.
So I am responsible for the talent that I was entrusted with…what the hell am I talented at? And is it talent I have, or an image of what I want to become?
So many things to do. So many avenues to explore. Always such a long never-ending to do list. One of those things on the list, and one that I am proud to have made progress on, is my Etsy shop. I’ve only just really scratched the surface, but I’m glad that I at least have it up and have even sold a couple pieces, Yay! It’s weird, really, to have sold pieces that have been in my closet for years. One impetus for selling my art in this capacity was really to push me to create more. One of my excuses was that my apartment is small and I don’t have storage room. Clearing out pieces I painted years ago allows my art to evolve with me. That’s important. I have changed a lot, and continue to change a lot. My art reflects my confusion of life and of my sense of self. I have no real style, no real consistent approach, nothing. And the art shows that. And it seems a bit amateur because of my mental incertitude. I wish I was better, that I spent more time with it…that I could figure it out. Just another item on my to do list.
But that’s not the point of this, and I apologize for the rambling. Rambling seems to occupy my head and now my writing. So, back to Etsy. I have decided, and feel quite solid in this decision, that as I am trying to become involved in the Etsy world and trying to sell my own art and use that as a viable avenue of income and really just personal growth and exploration, that I needed to support other Etsy members. Etsy tries to create a community and I need to participate more in this community.
MSaxxy Etsy Shop
Becoming more involved in the community. Supporting the community.
So I have decided to buy as many of my Christmas presents off of Etsy this year. All handmade, personalized, and from people just like me. Not the corporations, not the already rich and dominating and powerful. People like me. Here are links to what I have purchased so far:
An iPo’od onesie for my Nephew
(this shit still cracks my ass up too. Haha, great for a laugh. I am a total apple person and think this is the perfect gift for the kid.)
Etsy gift I bought for my nephew
So, that’s what I have purchased so far. The guys in my life are a bit harder to buy for from Etsy…but I’m going to figure it out. I am determined to not walk into a store or a mall this year. It just seems so impersonal. The sales people there don’t care. They didn’t spend hours making and crafting what they are selling. And you know what. I have loved the interaction with almost all of the people I have purchased from. They message me saying they have their order, I’ve responding with some light conversation, it becomes a personalized, more intimate transaction, and you know, they send their business cards with a little note or at least something hand-written, using my name and really making me feel like they cared. Like they love what they made and want it to go to a good place. It’s been amazing and I love it. Etsy is a great place to shop for the holidays, or really in general. You can find almost anything on Etsy. And really, perusing it has really made me laugh at times. Some things are super funny. I love it. I’m going to try to shop more on Etsy. It really is such a fun, warming, inventive and just all around awesome place to shop and community to be a part of.
I highly recommend, this holiday season, you support your local entrepreneur, buy off of Etsy or do something to help people that are just like me and you.
After a sleepless weekend of trying to figure out how to better manage Social Media, I made a decision. I keep seeing this “How to build a successful blog business” ebook from Rockablepress.com. I’ve been hesitant to buy this book mainly because I think I should be able to find everything I need just by perusing sites. However, this has clearly not been working for me. I’ve been trying this social media/blog business for about a year now and still have had no success, no comments, no user interaction. In all honesty, it’s getting pretty old. I’m tired of feeling like a failure. I research all the time how to make this better and I still haven’t been able to do it. Granted, I lack a consistency that is essential to success. But I think it is more than just that. An obvious answer could be that there are so many blogs out there, already established, doing exactly what I am trying to do. So what’s the point? Why do I keep trying? I’m not sure. That existential question of what’s the point when there are so many other more talented designers/artists/yogis out there has been plaguing me for a while. Put me in all out crisis really. Lacking reason, motivation…the understanding of the why. It sucks walking down a path like that. So I am attempting to put the energy out there that says, I want to figure this out. Or I’ll have to give up and decide I was not meant to be a blogger.
And it’s not just about making money on a blog. I already have a few jobs that pay. That’s not what I am after. I am after the interaction. I want to know if others have the same struggles, same excitement and just similar experiences as I do in this world. I don’t think I am so weird that no one has similar experiences. There has to be millions of people out there that like art and yoga. Hell, I’ll appreciate an either/or at these stage. I just want to share and have others share. I guess I just want to jump on the band wagon and do what everyone else is doing, and connect with people like everyone else is. I just want a piece of the online experience/success. I don’t want to be passed by as some ignorant nobody who couldn’t figure it out. I’m not ignorant, and I am a somebody. At least I think I am. Maybe you will too, eventually. I just need some help figuring it all out.
So, I bought the @RockablePress book. I haven’t had a chance to look at it, but I am hoping it was a good investment and it will help me make my blog, my time, my efforts worthy of a good investment and a good ROI as well.
We shall see, and this blog will be the evidence. Here’s to hope.